Starbucks is one of the most famous coffee companies in the world, and almost everyone is familiar with the brand. Starbucks is famous for its coffee, but so are its cups. Whenever people need to go out, the brand offers starbucks disposable cups to match the coffee. The design of these disposable cups, the company logo, is so beautiful and special.
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So, where did the pattern come from? Why is it designed like this? Is it meaningful? I believe that you are also curious about these questions.
The Origins of Starbucks
Founded in 1971, Starbucks Coffee Company is the world's leading retailer of specialty coffee, roaster and owner of the Starbucks brand. Its retail products include more than 30 kinds of the world's top coffee beans, handmade espresso, a variety of hot and cold coffee drinks, fresh and delicious pastry food and a variety of coffee machines, coffee cups and other commodities.
Today, Seattle is considered the coffee mecca of the United States, and many other popular gourmet coffee brands come from the city. Starbucks began in 1971 when the first Starbucks opened in Seattle's Pike Place Market, the oldest farmers' market in the United States. Starbucks takes its name from a character in Moby Dick, and we're all very familiar with their mermaid logo, which is said to have come from a Nordic woodcut.
The development of the logo
In 1987, the Logo was redesigned to keep the sirens' navel and cover their bare breasts with hair. In 1992, it was revised again. This time, the small demon was enlarged and the belly button was missing. In 2011, starbucks simplified the Logo again, removing the circle on the outside of the mermaid and the accompanying text, and expanded the green banshee. This pattern is still in use today.
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When you walk through the door of Starbucks, the first thing you're likely to see is a group of people drinking mocha coffee while reading the newspaper or chatting with friends. Then, when you look a little further, you'll see the smiling faces of baristas ready to take your order and tempt you with their mouthwatering pastries.
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All this is done while you breathe in the wonderful aroma of Starbucks coffee, and you hope the memory lasts until your next visit. The cafe is designed to be a place where people can socialize and even read while enjoying the specialty food. Many places have a fairly rich game and reading rack for you to enjoy while you're there.
In fact, now many people like to take a cup of Starbucks coffee to go shopping for photos, Starbucks disposable cups has become a symbol of fashion. Starbucks' commitment to great service and coffee is evident in the way they run their business.
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At one point they served breakfast sandwiches, but some complained that the smell of the food overrode the aroma of starbucks coffee, making the hotel smell more like a cafe than a cafe. They also ask employees to avoid using any type of highly flavored water, which can also affect the flavor and taste of the coffee.
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Also, they have designated the interior space as non-smoking, so once again, nothing can mask the strong aroma of their coffee.